Animal Industry - Poultry Market News
Donald Carnes, Director
19 Martin Luther King, Jr. Drive S.W.
Room 134
Atlanta, GA 30334
GA Toll Free-800-282-5852, x63656
Tele: 404-656-3656
Fax: 404-657-7529
It is the policy of the Poultry Market News Service to provide for the production, distribution, and consumption of poultry and poultry products in Georgia. This is accomplished by distributing accurate and timely market information to poultry producers, processors, distributors, and other interested members of the food industry, and the consuming public. This information is reported in Georgia and all areas where Georgia poultry products are traded, which encompasses the majority of the United States and several foreign countries.
Our responsibility is to report the established prices on dressed, F.O.B. (free on board) dock broilers and fryers, line run tenders, skinless boneless breasts,whole breasts, boneless skinless thigh meat, leg quarters and wings processed in Georgia. In conjunction with these prices, information pertaining to supply, demand, price, quality, volume of slaughter, number of loads and/or pounds sold and weighted averages are gathered daily from many sources in the state's broiler industry which is Georgia's largest agricultural commodity. We have had tremendous response to the markets on the various poultry parts due to increased consumer interest in purchasing selective parts and further processed products. Quotations at farm on heavy breeder type hens as well as supply and demand factors are also gathered from industry sources and reported weekly.
Once all data and factors relative to market conditions are compiled and the seven different market prices are computed, the information is analyzed and then assimilated into an understandable report. It is prepared in a narrative form concise enough to be carried by the news media. Industry, both buyers and sellers, as well as the consumer has access to these daily reports in order to enhance their knowledge before marketing and purchasing decisions are made. These reports are distributed by various methods to maximize exposure.
Two national and two private wire services carry the daily report and numerous radio stations throughout the state broadcast it from one to four times daily. Three television stations are currently carrying the report. Because of Georgia's high prominence in broiler production in the United States many other market news divisions call for this information. Also, a taped message can be heard on a telephone recording at (404) 656-3709 This number can be dialed from anywhere, 24 hours a day for the most current information available.
The final process of the distribution is the printed report. There are over 250 copies mailed on a twice-weekly basis to individuals and organizations that need the market information to assist them in business endeavors. We presort, label and tray these reports which are mailed in a very cost effective manner according to second-class rules and regulations and still maintain the preferential newspaper treatment for our reports.
